Career

Food bloggers reveal their secrets

Thinking of starting a career as a food blogger? We give you some invaluable pearls of wisdom from some of New Zealand’s experts in the field.

Have you ever thought of starting a career as a food blogger?

While it seems like everyone is doing it, the question remains – can you make money from writing about food?

We give you some invaluable pearls of wisdom from some of New Zealand’s experts in the field. These five Kiwi women share their top tips for making it in the blogging world.

Kelly Gibney – From Bonnie Delicious

“You have to be genuinely obsessed with food. It’s important to be thinking in an original way and find your own path. You won’t have the longevity if you’re copying other people.”

Trudi Nelson – From Fresh.co.nz

“If you’re going to get into blogging you need a supportive partner because it’s so up and down. Still I’d highly recommend it to someone who is creative and has a passion and wants to get out of what they’re doing.”

Helen Jackson – From Foodlovers.co.nz

“Video content is growing hugely. We used to get more revenue from the banner ads but now it’s moved towards sponsored content being more popular than an ad flashing at you telling you to click and buy.”

Astar – From Astar’s Place

“A slow, cautious approach is best. Then you can learn and fix things as you go along.”

Delaney Mes – from Delaney Mes – formerly Heartbreak Pie

“I think what people want from a blog is a personal element, so increasingly there is a blurry line between life and work.”

For more on the world of food blogging, check out the July issue of NEXT

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